As a designer at Prometheus, I worked on designing and animating the TV Promo for the Kruiem is a docu-series for Reshet 13. The series' creator, Ron Kahalili, discusses the significant differences between Mizrahim and Ashkenazim in the State of Israel, as well as the political parties of the right and left. He talks about how members of the Mizrahi ethnic group often have to adopt Ashkenazi characteristics, such as acquiring an education, living in Tel Aviv, clothing, and liberal political views, in order to succeed in moving up the ladder.
Art director: Marina Shtenberg
Design and Animation: Omri Levy
Kruiem Promo-Part 1
Kruiem Promo-Part 2
